Greater Kansas City BBB
Russell Rahm is the president and chief executive officer of Millennium Marketing Inc., a successful and innovative direct marketing company. In his spare time, Russell Rahm volunteers at fundraisers arranged by the Greater Kansas City Better Business Bureau.
Aside from offering verified, credible information on businesses in the area, the Greater Kansas City Better Business Bureau (BBB) provides a service for charities and donors called the Charity Accreditation Program. Similar to the BBB’s work in evaluating businesses, the initiative gives charities the opportunity to assure volunteers and donors of their authenticity through the Greater Kansas City BBB’s approval.
The program started to address the concerns of potential donors who wanted to verify the trustworthiness of the incredibly large number of charities and fundraising events in the Kansas City area. People who wanted to support local charities or get involved also wanted to be sure that their time and money were not being wasted.
Kansas City’s Living Lab
Since 2010, leader and entrepreneur Russell Rahm has served as president and CEO of Leading Edge Technology Strategies, a direct marketing service company. Russell Rahm also shares his entrepreneurial experience as a Member of the Advisory Board of Directors for Think Big Partners, which helps companies grow more innovatively and efficiently through many different projects and services.
Among its other projects, Think Big Partners will manage Kansas City’s Living Lab, a public-private partnership dedicated to bringing creative solutions and internet technologies to city infrastructure. One of the first technology solutions the lab will test is smart streetlights, a platform for energy-efficient, low-latency wireless sensor networks.
Through this initiative, lighting controls provided by Sensity’s NetSense tools will save energy and reduce crime by presence-based dimming. Eventually, the technology could be used on all 93,000 streetlights in Kansas City for significant energy savings. Ideas such as this one that use technology to improve the metropolitan area while saving costs and helping the environment embody the vision of the Living Lab.