Better Business Bureau
Direct marketing professional Russell “Rusty” Rahm is the owner of Wake Effects, LLC, a Kansas leader in boating and water sports gear sales. Rusty Rahm is a member of the Better Business Bureau (BBB) of Greater Kansas City.
As part of its work protecting local consumers, the Kansas City BBB follows regional scams and other potential threats through its Scamtracker service. In early 2017, the BBB issued a warning about a new type of phone scam in the area. Known as the “Can you hear me” scam, fraudsters are using dishonest tactics to get their victims to say “yes” on the phone.
Robocalls that sound like real humans may ask seemingly innocuous questions such as “can you hear me?” that result in an affirmative response. When an individual replies yes, that person’s voice may be used to authorize fraudulent charges.
The BBB suggests that residents hang up immediately if a caller asks this question or a variation on it. Scammers may alter their tactics as the public learns of them, so be on the lookout for other questions that are fishing for a yes. If you think you may have encountered one of these scammers, consider checking your phone bill and credit card statements for any unauthorized charges.
An experienced entrepreneur and marketer, Russell Rahm is the chief executive of Publishers Renewal Service based in Shawnee, Kansas. Serving on the advisory board of Think Big Partners, Russell Rahm plays a role in transforming Kansas City into a smart city.
Many cities around the world are embracing the smart city concept, which involves leveraging digital technologies to better the operations of modern cities. As the global population grows, cities are becoming more congested and resources are becoming strained. Smart cities incorporate information technology systems in their infrastructure to monitor trends in water usage or traffic and then use this data to improve daily living.
Last year, Kansas City, Missouri, signed a partnership with Cisco Systems, Inc., and other partners for the implementation of a comprehensive smart city framework to pilot along the city’s 2.2-mile streetcar corridor. Along the corridor, the city will install video sensors to identify poorly parked vehicles, traffic lights programed to keep traffic moving, and digital kiosks that operate as city guides.
Smart cities transform challenges into opportunity with the help of technology. They are the future of modern cities. To successfully pioneer the smart city future however, good leadership that embraces progressive collaborations with the private sector is needed.