Better Business Bureau
Direct marketing professional Russell “Rusty” Rahm is the owner of Wake Effects, LLC, a Kansas leader in boating and water sports gear sales. Rusty Rahm is a member of the Better Business Bureau (BBB) of Greater Kansas City.
As part of its work protecting local consumers, the Kansas City BBB follows regional scams and other potential threats through its Scamtracker service. In early 2017, the BBB issued a warning about a new type of phone scam in the area. Known as the “Can you hear me” scam, fraudsters are using dishonest tactics to get their victims to say “yes” on the phone.
Robocalls that sound like real humans may ask seemingly innocuous questions such as “can you hear me?” that result in an affirmative response. When an individual replies yes, that person’s voice may be used to authorize fraudulent charges.
The BBB suggests that residents hang up immediately if a caller asks this question or a variation on it. Scammers may alter their tactics as the public learns of them, so be on the lookout for other questions that are fishing for a yes. If you think you may have encountered one of these scammers, consider checking your phone bill and credit card statements for any unauthorized charges.
Russel Rahm is an entrepreneur and respected marketing industry executive. A two time winner of the 5000 Fastest Growing Private Companies, Entrepreneurial Superstars Award by Inc. Magazine, Russel Rahm currently serves as President and CEO of Leading Edge Technology Strategies in Shawnee, Kansas, where he has led the company to an A+ rating with the Better Business Bureau.
Founded in 1912, the Better Business Bureau is a nonprofit organization that works to help connect consumers with businesses they can trust. Over 100 local and independent Better Business Bureaus operate under the guidance of the Council of Better Business Bureaus, headquartered in Arlington, Virginia. In addition to collecting reviews, which were accessed over 172 million times in 2015, the Better Business Bureau assigns grade ratings to businesses to reflect their overall trustworthiness and quality.
Ratings, which range from A+ to F, are based on information collected from businesses, public data sources, and complaints that have been filed. To assign ratings, the Better Business Bureau uses the data on hand to evaluate multiple elements of an organization’s operations. These elements include a business’s complaint history, type of business, any known advertising concerns, length of time in business, and transparency of operations. In addition, any licensing or governmental actions against a business are taken into account.